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​Need Senior Marketing Expertise, Scaled to Fit?

As a seasoned marketing leader, I provide strategic, flexible, and tailored marketing services to help small and medium-sized businesses grow, without the cost of a full-time hire.

Expert Services Without the Full-Time Costs

I work on projects of all sizes—from targeted campaigns to comprehensive, long-term plans. Whether your business requires a one-time project or an integrated strategy, I tailor my approach to meet your unique needs.

Marketing Strategy and Planning

I deliver tailored marketing strategies that align with your unique business goals. Whether we create a new actionable marketing plan or enhance the one you already have, we'll ensure your business is positioned to succeed.

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Branding and Key Messaging

I help craft compelling brand identities, value propositions and key messaging. We'll also address your buyers' pain points throughout their purchasing journey and make sure you reach the right people, at the right time, with the right message.

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Lead Generation and Conversion

​I design multi-channel marketing campaigns to attract high-quality leads. Using a strategic mix of organic or paid media, email marketing and content marketing, we'll nurture and convert your valuable prospects into paying customers.

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Working Together

Content Marketing and Engagement

I develop content strategies to engage your target audiences. Whether we create blogs, social posts or downloadable eBooks or guides, we'll focus on the type of content that  achieves your awareness and revenue-driving goals. 

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Website Performance Optimization

I offer website management and optimization services focused on delivering a user experience that converts. Using analytics and key performance metrics we'll steadily improve your website’s content and functionality to deliver the results you want.

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Sales and Marketing Collateral

I create high-impact sales and marketing collateral that supports your branding and sales efforts. We'll develop materials that clearly convey your unique value and build trust with prospects, maximizing the impact of your marketing efforts.

Overcome common marketing challenges and turn limited resources into growth opportunities for your SMB.

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TESTIMONIALS

“Judi is a powerhouse of strategy and execution. She operates with an incredible level of detail and yet stays focused on the bigger picture, always.”

Liz Burt, Mission Digital

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Elevate Your Business with Smart and Versatile Marketing Leadership

If needed, you can retain me as a Fractional Marketing Director, in which case I act as an embedded marketing leader within your business for a period of time. I oversee strategy, manage resources, and ensure smooth execution—essentially functioning as your part-time marketing executive.

Why Choose "Fractional"

If you’re looking for strategic direction and expert execution without a full-time commitment, a Fractional Marketing Director is a great fit. This flexible option helps you enhance your marketing efforts with a part-time dedicated resource that keeping costs down and your budget agile.

How Much It Costs

The cost depends on your business goals and the scope of work. I offer flexible pricing, whether it’s hourly, a monthly retainer or project-based. After getting to know your priorities, I’ll provide a personalized quote based on your specific needs.

How It Works

Think of a Fractional Marketing Director as your as-needed marketing leader. I’ll assess your current efforts, pinpoint areas for improvement, and develop a customized strategy and plan that align with your goals. Then, I'll manage the execution and ensure you get results.

How To Get Started

It all starts with a quick consultation where I learn about your business and marketing needs. From there, I create a tailored strategy and get right to work leading your marketing efforts while keeping you updated with ongoing progress and results.

Ready to Reach For Peak Marketing Performance?

Contact me to start your ascent today!

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Thanks for reaching out. I'll be in touch very soon!

Contact

Business Info

613-854-7144

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